Horse Sense Business Building Intensive Draws National Participants

Horse Sense of the Carolinas conducted their first annual Business Building Intensive, September 18-20, 2008, in Marshall, NC at The Marshall Studio Building. This seminar provided critical business basics to practitioners operating Equine Assisted Practice programs around the nation. The Business Building Intensive provided in-depth information for creating, operating, managing, and marketing a successful and profitable equine-assisted business.

Twenty-eight equine professionals from around the country traveled to gain the practical nuts-and-bolts emphasis of the Business Building Intensive. They came from as far away as Oregon and as close as Winston-Salem, NC. Participants took part in foundational discussions and work sessions around financial management, marketing, funding, and program management.

Two additional Asheville businesses presented at the Business Building Intensive. Michael Sowinski, CPA, of CFO Consultants, LLC had sessions on finance, budgeting, and money management. Writer and marketing strategist Brenda Dammann, of Creative, Inc., presented on strategic planning, marketing, and message development.

Additional guest speakers included Debbie Anderson, co-founder and executive director of the Indiana-based Strides to Success program. Anderson, an equine-business expert of over 35 years, presented information on her Equine Assisted Learning program for schools.

Next year's Business Building Intensive is already scheduled for the week of September 21, 2009. More details will be coming.

"Shannon knows her stuff and she gathers around her people who are just as knowledgeable. I've been given the tools to go home and make solid progress toward my dreams." Kristen Scott, Elgin, IL

"It was thorough, comprehensive, and highly responsive to our needs and questions so that we could develop our businesses. Great!" Patricia DuBois, Corrales, NM

"Engaging, packed with information easy to understand." Deb VanderBand, Grand Rapids, MI

"I commend you all on your commitment and enthusiasm for setting the highest standards of professionalism - it's contagious!" Schelli Whitehouse, Raleigh, NC

Horse Sense of the Carolinas, Inc. is a nationally certified leader in the fast-growing field of Equine Assisted Psychotherapy and Equine Interactive Learning. The Business Building Intensive is the latest offering of Business Sense, the consulting arm of Horse Sense, which was established in 2006 to provide coaching and consulting services enabling programs around the world to develop successful business practices. Horse Sense has been creating positive change for people and horses in Western North Carolina since 2003 and is an EAGALA-approved Provider of Continuing Education, with the first EAGALA Advanced Certified staff in the United States.

For more information about Horse Sense of the Carolinas visit the website: www.HorseSenseOtc.com.